little more flower and a little less power, please. Fun, friendly, fashionable, and feminine to a fault, Jojo takes display typography to a whole new level, where eyes can’t help but appreciate the day and the design at hand. It takes a graphic designer very little imagination to see these letters on posters, book covers, clothes, and craft paraphernalia. Or how about a sign over a bakery? A music sleeve? A romantic comedy titling? Cosmetics products? Pretty much anywhere!

Jojo takes its name from a Beatles song about getting back to where we once belonged. It also takes most of its shapes from vintage photo-setting days, when an art nouveau typeface called Spring, by B. Jacquet, was putting happy times back where they belonged, which was everywhere.

The original photo-setting face came in just 26 letters and 10 numerals. This digital retooling optimizes the original forms and expands on them, for a full character set of over 430 glyphs, including ligatures and stylistic alternates, and support for the majority of Latin languages.

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From $25 USD